SAFA launches ‘game changer’ Hollywoodbets Super League for women’s football

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The South African Football Association  (SAFA) has launched a R17 million sponsorship for women’s football in the country. Hollywoodbets became the first-ever commercial partner of women’s football in the country, which for many years has been hamstrung by lack of financial support.  

Speaking at a media briefing held at the SAFA headquarters on Tuesday afternoon, SAFA President Danny Jordaan said they hope the partnership will further strengthen the clubs to accelerate the growth and development of professional women’s football in the country.  

“We are really excited about this collaboration which we think is definitely a game-changer,” says Jordaan. 

Video: SAFA launches Hollywoodbets Super League 

The winner of the newly-launched Hollywoodbets Super League will walk away with a R2 million prize money, while the runner-up will pocket R1 million. The rest of the clubs will receive R150 000 each with the Player of the Season, Coach of the Season and Young Player of the Season each receiving R50 000.

The winner of the league will take part in the CAF Women’s Champions League with the winner of the Champions League set to take part in the FIFA Women’s Cup World Cup.

SAFA CEO, Tebogo Motlanthe has also announced that SAFA will also increase monthly grants to clubs. 

Hollywoodbets Commercial Manager, Sandisiwe Bhengu says this sponsorship should help to tap into “a deep well of untapped talent” in the country.  

Banyana Banyana Coach, Desiree Ellis, hopes that the sponsorship will increase the pool of selection for the national women’s national football team. Banyana have made 12 appearances at the CAF Women Africa Cup of Nations, reaching the finals five times.  


The sponsorship will run for one year with the option to renew.


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