Rapper and media personality, Nomuzi “Moozlie” Mabena, has defended her decision to partner with car manufacturing company Volkswagen (VW) for an awareness campaign that has met backlash from the public.
The campaign was aimed at encouraging people to drink responsibly. The rapper faked a car crash while doing a live broadcast on Instagram.
People took to Twitter to express their disapproval of the campaign, with some calling it insensitive.
VW has since apologised to those that the campaign may have offended, but maintains that the message behind it is a positive one.
The rapper says the criticism she’s received shows that most South Africans condone irresponsible driving.
“There were a lot of people who were actually quite moved by this campaign and it has proven to be quite polarising. There were other posts that I had been posting throughout the month insinuating that I’m actually drinking and driving and most people, consumers of alcohol were actually just liking the post. They were saying ‘yo, this is cool, cool car, I like your hair.’ They weren’t really getting to the root of the problem and I think it really just goes to show that South Africans definitely have an attitude of condoning bad behaviour on our roads and it really needs to change,” says Mabena.